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Category: Explainer Videos

Why the Automotive Customer Journey Depends on Good Product Support

OEMs and dealers are optimizing the automotive customer journey. Product support offers a powerful opportunity to improve customer loyalty and satisfaction.

Addressing Technophobia (and Increasing Sales) with Better Product Support

Technophobia is a common--even natural response to unfamiliar tech. But it can undermine customer satisfaction, feature adoption and even purchase. Could the answer be better product support?

What is Customer Intimacy, Why Does it Matter, and How to Improve it for Your Brand

Businesses lose $1.6 trillion each year to customer switching. Customer intimacy builds stronger relationships between brands and customers, making it the most important element of your business.

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