Software-Defined Vehicle Service: Service Readiness, Part 4
Proper infrastructure—more specifically, the lack thereof—remains one of the most formidable barriers to full-scale EV adoption in the U.S.
Customer care is not just a soft skill—it's a measurable, vital component of business success.
Explainer video production gives manufacturers a way to counter consumer dissatisfaction in the marketplace, and of preventing that dissatisfaction before it occurs.
V2X technology has moved into the spotlight after providing emergency support during recent blackouts in Tasmania. But is the charging infrastructure stable enough to support widespread V2H use?
"We're seeing OEMs using Service Portal to support other entities in their product ecosystem, very much to the benefit of everyone involved."
Good product video combines technical detail with agency-style production and brand messaging. Producer Amy Simonelli discusses the risks companies face when they neglect product video, and what to look for in a product video partner.
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