What is an Electronic Parts Catalog and How Can it Future-Proof Your Operation?
"With content creation, user experience is the big thing—engineering the content to communicate the necessary information, pursuing basic values like clarity, brevity and focus."
Technical writing occupies a central position in engineering, customer post-sale experience and service. Yet it's one area often overlooked as companies explore new ways to leverage AI and keep pace with their competitors.
Product content: in a perfect world, it's branded, it's comprehensive, and it's readily available. We spoke with Tweddle Group Director of Marketing & Design LIsa Ekstrom to find out what happens when product content falls...
