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Interactive Media

Tweddle develops web- and CD/DVD-based solutions to communicate with vehicle owners and sales and service personnel. Incorporating interactive communications into an integrated marketing strategy reinforces messaging and the brand experience while delivering dynamic, real-time content in a way that is familiar to your audience.

We design all interactive content with a focus on ease-of-use to allow for immediate understanding of the vehicle’s operations, features and benefits. This applies to CDs and DVDs included as part of the owner’s information kits as well as aftermarket e-Commerce solutions and training solutions for service staff.

Web
As part of our e-Commerce solutions, we develop and manage aftermarket service information websites for OEMs that are engaging, easy to use and full of features to enhance the customer experience, including interactive content, on-demand software downloads and informational PDF files. Our full-service web-hosting program also includes the collection of revenues and integration into the supply chain in a way that is invisible to the customer.

CD/DVD
Much owner’s information content has moved, or is in the process of moving, into an interactive, three-screen delivery method encompassing mobile, in-vehicle and web-based applications, allowing a deeper integration of visuals such as diagrams, photos and videos. In the creation of CD and DVD kit components, Tweddle provides all content development and management services as well as design and programming.

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